Strategi Pengembangan Usaha Kelepon Wahyu Di Kecamatan Gempol Kabupaten Pasuruan

  • Dewi Anggun Oktaviani Fakultas Pertanian Universitas Panca Marga Probolinggo
  • Novita Lidyana Fakultas Pertanian Universitas Panca Marga Probolinggo
  • Ratika Pradisya Damayanti Fakultas Pertanian Universitas Panca Marga Probolinggo
DOI: https://doi.org/10.51747/agrotechbiz.v9i2.1070

Abstract

The purpose of this study was to find out the right strategy to develop the Kelepon Wahyu business in Gempol Pasuruan. The research subject is the owner of the Kelepon Wahyu business in Gempol, Pasuruan. This study uses a qualitative approach and uses SWOT analysis as the data analysis method. The results of this study indicate the most appropriate strategy that can be applied to develop Kelepon Wahyu's business further by improving its manufacturing and production process infrastructure and human resources.
Keywords: Kelepon Wahyu, Strengths, Weaknesses, Opportunities and Threats.

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Published
2022-12-28
How to Cite
Oktaviani, D., Lidyana, N., & Damayanti, R. (2022). Strategi Pengembangan Usaha Kelepon Wahyu Di Kecamatan Gempol Kabupaten Pasuruan. Agrotechbiz : Jurnal Ilmiah Pertanian, 9(2). https://doi.org/10.51747/agrotechbiz.v9i2.1070
Issue
Vol 9 No 2 (2022): Agrotechbiz : Jurnal Ilmu Pertanian
Section
Articles